SalesMotivation.net

by Dirk Zeller

There is one large barrier real estate Agents need to master to create dominance in their marketplace. That one barrier is focus.

Focus always comes before success…even in the dictionary. For one to achieve success in business, or in life, they must have intensity of focus.

Here is a key question we ask all our clients. What is the one thing that, if done with excellence, would make the biggest impact in your business? Now read that question again. Think about it…what is the one thing? Let me share a quote from Peter Drucker, the great leadership and business thinker. “Effective leaders delegate a good many things; they have to, or they would drown in trivia. They do not delegate the one thing that only they can do with excellence, the one thing that will make a difference, the one that will get the standards, the one thing they want to be remembered for. They do it.” I know Mr. Drucker is right. Too often, we are trying to do too much all at once. Success is not built on being a jack-of-all-trades. Success is built on the mastery of one thing. Once mastery has occurred, we move on and create mastery in another area. Mastery is contained in the simple, not the complex. Mastery is created through knowing and applying the fundamentals. Most successful people do the little things with excellence. In real estate sales, it is your ability to master the fundamentals of selling that will make all the difference. What one fundamental is really holding you back? I believe the fundamentals are scripts and dialogues, time management, team building, data basing, technology, systems, marketing, and life planning.

We cannot create mastery by working on eight things at once. We have to work methodically, with focus, on the one thing that has the highest priority and then delegate the other priority items to others. The jack-of-all-trades is master of none. Select the area that is most integral to your success and start today. Work toward mastery.

Look back at where you generated the most transactions. Are you getting the most that you can from this area of success? What can you do to increase and intensify the results? What is the step-by-step process to drive this area of your business deeper?
Your ability to generate the income and lifestyle you desire is going to be contained in the first 90 days. Creating momentum early in the year is paramount. Focus on the one thing and do it with intensity the next 90 days. You will be astounded by your progress.

Dirk Zeller is an Agent, an Investor, and the President & CEO of Real Estate Champions. His company trains more than 250,000 Agents worldwide each year through live events, online training, self-study programs, and newsletters. He’s the widely published author of Your First Year in Real Estate, Success as a Real Estate Agent for Dummies®, The Champion Real Estate Agent, and over 300 articles in print.
You can get more information by visiting www.RealEstateChampions.com.

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Real Estate Champions
“Our mission is to teach and inspire people to use
their God given talents to achieve excellence in life.”
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REAL ESTATE CHAMPIONS
132 SW Crowell Way, Suite 200
Bend, Oregon 97702
Office: 541-383-8833
Fax: 541-383-8832
Toll Free: 1-877-RECHMPN (732-4676)